I create authentic and purposeful brand identities that attract the right customers for you and support your business success.
First impressions count and in marketing, your brand is everything. Launching a strong brand – whether it’s a new market entry or a rebrand for an existing business – is a transformative experience that will engage your target audience, attract your perfect customer and above all else, inspire confidence in you. I work with small and medium enterprises (SMEs) to design and build visual identities that stand out in competitive market arenas and open doors to credibility and growth.
Are you a visionary business owner looking to create something extraordinary?
This is your opportunity to create something really special, with custom branding that reflects the quality of your business and attracts your ideal customer.
Here’s what’s included
Bespoke Logo Design
One that is at the heart of your brand and sets the tone of your business.
Distinctive Colour Palette
That resonates with your brand and attracts your customer on a more subliminal level.
Typography
With just the right amount of flair to add character and personality to your brand.
Brand Elements
To extend your visual communication adding greater depth to your brand.
Business Stationery
That leaves a lasting impression whilst building trust and confidence in your brand.
Brand Guidelines
That pull everything together to ensure your brand gets communicated consistently.
Become Inspired
If you don’t give the market the story to talk about, they’ll define your brand’s story for you.
David Brier
How Does It Work?
THE DESIGN PROCESS
Discovery
A deep dive 'getting to know you' session during which I'll draw out your passions, inspirations, needs and goals as well as defining your project scope and budget.
Brand Strategy
Let's explore purpose, vision and values....what's your unique value proposition, what do you believe in and how do these things make you stand out. This is the foundation of your future brand identity.
Research
Who are your key competitors? I'll need a little time to research your target audience and your competitor's brand identities, gathering industry and market insights.
Concepts
The exciting bit for me! I'll explore, experiment with, sketch and design concepts that will elevate your brand and engage your audience.
Presentation
The exciting bit for you! I'll present your new brand identity, explain the rationale behind it and give you the opportunity to provide feedback and make refinements.
The Final Touches
It's time to share your story with the rest of the world and I'll provide you with all the finished files and deliverables you need to get started.